| 标题 | Mental Health is Health |
| Brief | Mental illness isn’t treated like physical illness. The Centre for Addiction and Mental Health (CAMH) created a campaign that challenged people to change their discriminatory mindset towards mental illness. Transit shelters posed thought provoking questions. A docu-series featured people living the disparity between how mental and physical illness are treated. On television and social, a video execution told a powerful story. Online, #MentalHealthisHealth was picked up not just in Canada, but around the world. |
| 广告公司 | Zulu Alpha Kilo |
| 广告战役 | Mental Health is Health |
| 广告主 | Centre For Addiction and Mental Health |
| 品牌 | CAMH |
| Posted | 1月 2019 |
| 行业领域 | 疾病认知、救助机构 |
| 剧情简介 | The Centre for Addiction and Mental Health (CAMH) is the largest mental health hospital in Canada, and a world leader in mental health and addiction research. |
| 媒体类别 | 互动 |
| 制作公司 | Untitled Films |
| 首席创意官 | Zak Mroueh |
| 创意总监 | Catherine Allen |
| 创意总监 | Ian Simpson |
| 创意总监 | Jon Webber |
| 创意总监 | Marcelo Mariano |
| 文案 | Ian Simpson |
| 文案 | Dylan Verwey |
| 文案 | Peter Giffen |
| 美术指导 | Catherine Allen |
| 美术指导 | Manali Kulkarni |
| 美术指导 | Marcelo Mariano |
| 设计师 | Ryan Booth |
| 设计师 | Jack Curtis |
| 设计师 | Marcelo Mariano |
| 广告公司制片 | Jac Benoit |
| 广告公司制片 | Teresa Bayley |
| 广告公司制片 | Ola Stodulska |
| 广告公司制片 | Nadaa Baqui |
| Digital Artwork | Anna Harju |
| Agency Account Team | Mike Sutton |
| Agency Account Team | Rob Feightner |
| Agency Account Team | Hilary Roberts |
| Agency Account Team | Violet Karbalaei |
| Agency Account Team | Eric Kormos |
| Strategy Team | Tim Hopkins |
| Strategy Team | Sean Bell |
| Strategy Team | Heidi Philip |
| Strategy Team | Vergel Evans |
| 媒介公司 | UM |
| 导演 | Caitlin Cronenberg |
| 执行制片 | Lexy Kavluk |
| Line Producer | Jennifer Walker |
| 摄影指导 | Kris Bonnell |
| Casting Director | Andrew Deiters |
| 制作公司 | Zulubot |
| 导演 | Barbara Shearer |
| 制作经理 | Jenna Peel |
| 摄影指导 | James Arthurs |
| 剪辑公司 | Zulubot |
| Director of Content | Cary Smith |
| 剪辑师 | Marissa Bergougnou |
| 剪辑师 | Jay Baker |
| 剪辑师 | Kaisa Pitsi |
More Work
SEE ALLStory of Flash
- 品牌:
- Interac
- 广告公司:
- Zulu Alpha Kilo
Common Ground
- 品牌:
- Harley-Davidson
- 广告公司:
- Zulu Alpha Kilo
#LikeAGirl
- 品牌:
- Always
- 广告公司:
- Leo Burnett Chicago
#LikeAGirl (print)
- 品牌:
- Always
- 广告公司:
- Leo Burnett Chicago
#LikeAGirl
- 品牌:
- Always
- 广告公司:
- Leo Burnett Toronto