| 标题 | HODL explained by Kristian Nairn) |
| 广告公司 | BBR Saatchi & Saatchi |
| 广告战役 | HODL |
| 广告主 | eToro |
| 品牌 | eToro.com |
| 首次发布日期 | 2018 / 10 |
| 行业领域 | 网上金融服务 |
| 剧情简介 | Whoever is a Game of Thrones fan, is no doubt familiar with the bulky and enigmatic character of HODOR who throughout the show’s seasons carries Bran on his back while uttering only a single word: ‘HODL’. A word which has sparked many memes and which according to eToro’s latest global campaign is a gross misappropriation. HODL which for many people has become shorthand for ‘hold-the-door’ refers for cryptocurrency fans and other people in the know to quite something else: the act of holding on to your cryptocurrency rather than selling it. So in an attempt to familiarize people with the world of finances, cryptocurrency and online social trading, |
| 媒体类别 | Web Film |
| 长度 | |
| Chairman | Yossi Lubaton |
| Chief Executive Officer (CEO) | Yossi Lubaton |
| Chief Executive Officer (CEO) | Ben Muskal |
| 首席创意官 | Idan Regev |
| Chief Operating Officer (COO) | Dorit Gvili |
| 创意总监 | Naor Itzhak |
| 文案 | Omri Tzidon |
| 美术指导 | Shani Sofer |
| 美术指导 | Anahi Raveh |
| 数字制片 | Tali Sasson |
| VP of Client Services | Noa Sharf |
| 客户主管 | Shirley Konka |
| 客户主管 | Nitzan Cohen Fingerov |
| 客户主管 | Mor Lewit |
| VP, Director of Strategic Planning | Yossi Baruch |
| 战略企划总监 | Lora Goichman |
| 媒介企划 | Ronit Shekel |
| 客户企划 | Eva Hasson |
| 导演 | Rani Carmell |
| 制片 | Ariel Pridan |
| Marketing Operations Manager | Avital Sobol |
| 广告经理 | Yoni Assia |
| 广告经理 | Shlomi Dubish |
| 广告经理 | Mor Barkai |
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