标题 | The Coca-Cola Mini Kiosk |
广告公司 | Ogilvy Germany |
广告战役 | The Coca-Cola Mini Kiosk |
广告主 | Coca-Cola Company |
品牌 | 46664/Coca-Cola |
首次发布日期 | 2014 / 5 |
行业领域 | 软饮料,奎宁水 |
广告口号 | It's the little things in life that makes us HAPPY |
剧情简介 | To launch the new Coca-Cola mini can in Germany, we created a unique mini kiosk. A fully functional, normal looking kiosk with a vendor inside... just as a mini version. We placed the mini kiosk in several German cities, where we recorded the different reactions and interactions of pedestrians with the kiosk. All this, inspired by a simple message that brought together our stunt and the new Coca-Cola mini can: It's the small things in life that make us happy. |
媒体类别 | 案例研究 |
长度 | |
首席创意官 | Stephan Vogel |
执行创意总监 | Tim Stuebane |
执行创意总监 | Birgit van den Valentyn |
美术指导 | Moritz Carls |
美术指导 | Guenduz Erdil |
美术指导 | Nicolas Peyrau |
文案 | Carlos Pabon |
文案 | Fabian Synneby |
客户经理 | Stephen Kimpel |
Art Buyer | Martina Diederichs |
摄影师 | Lars Borges |
广告公司制片 | Georg Ilse |
制作公司 | Tony Petersen Film GmbH |
导演 | Justus Becke |
剪辑师 | Benjamin Entrup |
制片 | Fabian Barz |
摄像师 | Fabian Bettinger |
摄像师 | Ali Jamshidi |
音乐制作人 | MOKOH Music GmbH |