标题 | Make the best of every ground |
广告公司 | Jung von Matt/Alster |
广告战役 | SUV-Campaign |
广告主 | Daimler AG |
品牌 | Mercedes-Benz |
首次发布日期 | 2015 / 8 |
行业领域 | 四轮驱动,SUV(运动型多功能车) |
广告口号 | Make the best of every terrain |
剧情简介 | An epic adventure done in artistic brushstrokes, capturing five celebrity ambassadors as they pursue his or her own passions accompanied by their SUV to emphasize the campaign tagline: "At home in every terrain." At the wheel are familiar faces of sports, fashion and adventure: legendary surfer Garrett McNamara, Formula 1 World Champion Lewis Hamilton, show jumping champion Meredith Michaels-Beerbaum, top model Petra Němcová, and adventurer Mike Horn. Each ambassador is seen excelling at what they do – for example, Garrett McNamara is shown big wave surfing and Meredith Michaels-Beerbaum is captured riding wild horses through the forest. In each vignette, the SUV model plays the ideal counterpart to the lifestyle and environment around them. |
媒体类别 | 平面 |
长度 | |
演员/名人 | Garrett McNamara |
演员/名人 | Lewis Hamilton |
演员/名人 | Meredith Michaels-Beerbaum |
演员/名人 | Petra Němcová |
演员/名人 | Mike Horn |
执行创意总监 | Thim Wagner |
创意总监 | Jonas Keller |
美术指导 | Jonas Keller |
创意总监 | David Leinweber |
文案 | David Leinweber |
客户经理 | Michael Gegner |
广告公司制片 | Christoph Köhler |
制作公司 | Markenfilm GmbH & Co. KG |
导演 | William Armstrong |
摄影指导 | Ekkehart Pollack |
摄影指导 | Jann Döppert |
执行制片 | Cornelius Rönz |
Line Producer | Christopher Manz |
Production Assistant | Lilli Seide |
后期制作 | INFECTED Postproduction GmbH |
制作公司制片 | SVEN BENSEMANN |
制作公司制片 | Wiebke Warndorf |
剪辑师 | Sören Görth |
音效 | INFECTED Postproduction GmbH |
Sound Engineer | Mikis Meyer |
Colorist | Christian Lessner |
VFX Artist | Allegra David |
VFX Artist | Tjurn Timm |
VFX Artist | Markus Gratl |
VFX Artist | Simone de Salvatore |
3D Graphics | Ken Ismono |
3D Graphics | Reinhard Preissner |
Motion Graphics | Sebastian Spitze |
Motion Graphics | Apparat Hamburg |