| 标题 | Alioune |
| 广告公司 | Publicis Conseil |
| 广告战役 | Faces of Fear |
| 广告主 | Licra |
| 品牌 | Licra |
| 首次发布日期 | 2021 / 1 |
| 行业领域 | 人权 |
| 剧情简介 | LICRA and Publicis Conseil have created a campaign to reaffirm the commitment and vocation of the association, since its creation, in the fight against all types of racism and thus to assert the "R" of the International League Against Racism and Anti-Semitism (in French: Ligue Internationale Contre le Racisme et l’Antisémitisme). This campaign illustrates how racism has evolved. Because if less and less French people declare themselves as racists, acts unfortunately increase. A new form of racism qualified as "ordinary" and a generated hatred which today crystallizes around the fear of the other.Because it is fear that often leads to racism. And in our society where continuous information and overexposure to messages have become a norm, this fear is frequently spread.Often irrational, manipulative and intrusive, it takes on the face of current affairs, debates and theories to interfere in our subconscious and still too frequently lead us to racism. |
| 媒体类别 | 平面 |
| 长度 | |
| 首席创意官 | Marco Venturelli |
| President | Marco Venturelli |
| 美术指导 | Clement Palouzier |
| 文案 | Antoine Querolle |
| 战略企划 | Didier Tavares |
| 制作公司 | Prodigious |
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- 品牌:
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