标题 | Doors Of Thrones |
广告公司 | Publicis London |
广告战役 | Doors Of Thrones |
广告主 | Tourism Ireland |
品牌 | Tourism Ireland |
首次发布日期 | 2016 |
行业领域 | 运输、旅行及旅游 |
剧情简介 | In January 2016 the Game of Thrones filming location and 400-year-old tourist attraction The Dark Hedges was devastated by a storm that left fallen trees in its wake. Over ten weeks, the fallen timber was transformed into ten beautifully carved doors, each depicting storylines and themes from Game of Thrones episodes. The doors were installed at the heart of a Northern Irish community – the local pub of a Game of Thrones filming location. Together they formed a pub-crawl spanning the length and breadth of the country. The project transformed a devastated tourist attraction into a brand new one. |
媒体类别 | 案例研究 |
长度 | |
创意总监 | Pavlos Themistocleous |
执行创意总监 | Dave Monk |
美术指导 | Joshua Norbury |
美术指导 | Leo Bellis-Jones |