| 标题 | Bathroom |
| 广告公司 | Ogilvy Germany |
| 广告战役 | Welcome Back Boy |
| 广告主 | Mattel, Inc. |
| 品牌 | Matchbox |
| Posted | 3月 2013 |
| 行业领域 | 玩具与游戏 |
| 哲学 | A flashback to childhood: Real cars were parked in front of billboards on parking lots as part of the Matchbox campaign. The billboard visuals were oversize room details and transformed the parked cars into Matchbox cars. The solution: This simple idea created a child's perspective of the world. And reminded family dad car drivers of their own childhood. |
| 问题 | Remind fathers about the matchbox brand |
| 媒体类别 | 海报 |
| 创意总监 | Helmut Meyer |
| 文案 | Lisa Reissner |
| 文案 | Stephan Vogel |
| 客户经理 | Michael Fucks |
| 广告经理 | Katrin Kahler |
| Art Buyer | Caroline Walczok |
| 美术指导 | Andreas Wagner |
| 美术指导 | Lisa Reissner |
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