| 标题 | Dragon |
| 广告公司 | Cossette Communication-Marketing |
| 广告战役 | Fiction |
| 广告主 | Commission des normes, de l’équité, de la santé et de la sécurité du travail (CNESST) |
| 品牌 | Commission des normes, de l’équité, de la santé et de la sécurité du travail (CNESST) |
| 首次发布日期 | 2023 / 11 |
| 行业领域 | 人权 |
| 剧情简介 | The Commission des normes, de l’équité, de la santé et de la sécurité du travail (CNESST), the agency that oversees workplace standards, equity, health, and safety in Québec, is teaming up with Cossette to launch its first-ever campaign on mental health in the workplace. The campaign aims to raise awareness among employers and workers of the reality of psychosocial health risks and remind them that no workplace is immune. The campaign dramatizes incidents of sexual harassment, psychological harassment and workplace violence in a variety of sectors and focuses on demystifying problem behaviours by replacing the perpetrators with fictional characters like a dragon, goblins and an alien. |
| 媒体类别 | 平面 |
| 制作公司 | Les Enfants |
| 创意总监 | Richard Rochette-Villeneuve |
| 文案 | Zoe Forest Paradis |
| 文案 | Nicolas Paquette |
| 美术指导 | Jasmin Brochu |
| 美术指导 | Éric Charron |
| Strategy/Planning | Marie Vaillancourt |
| 客户总监 | Nicole Laplante |
| 广告公司制片 | Joannie Roy |
| 导演 | Ivan Grbovic |
| 制片 | Visant Le Guennec |
| 制片 | Audrey Martin |
| 制片 | Leonard Sarran |
| VFX Company | Mathematic |
| 着色 | Jérôme Cloutier |
| Music and Sound Company | Circonflex |
| Print production | Natalie Gadoua |
| Production Artist | France Laberge |
| Retoucher | Daniel Cartier |
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