标题 | Fry Defender |
广告公司 | Tribal Toronto |
广告战役 | Fry Defender |
广告主 | McDonald's |
品牌 | McDonald's Canada |
首次发布日期 | 2014 / 11 |
产品 | Fry Defender |
行业领域 | 餐馆与快餐 |
广告口号 | Fries Worth Defending |
剧情简介 | Fry theft affects millions of Canadians every year. Which is why McDonald’s Canada is proud to announce the release of Fry Defender – the world’s first French Fry security system and a vital part of our crusade to end fry crime. Because McDonald’s French Fries aren’t just delicious, they’re fries worth defending. McDonald’s Canada’s new site, www.mcdonaldscanada.tumblr.com, expands the world of fry theft with fun, shareable content. Users can read up on the different types of fry thieves, compare the most sought after McDonald’s fries and explore fry theft throughout history, including the Great Fry Heist of 1974. |
媒体类别 | 手机广告 |
长度 | |
市场 | 加拿大 |
后期制作 | Rooster Post Production |
音频后期制作 | Pirate Toronto |
美术指导 | James Leake |
文案 | Jamie Spears |
执行创意总监 | Joshua Stein |
创意总监 | Matt Rogers |
联合创意总监 | Diego Bertagni |
广告公司制片 | Chris Webden |
广告公司制片 | Ella Gruber |
广告公司制片 | Ariane France Smith |
客户总监 | Susan Grant |
Strategist | Sandra Moretti |
设计师 | Norma Penner |
设计师 | Earvin Fanfair |
技术总监 | Paul Jara |
UX Designer | Daniel Wiseman |
软件开发人员 | Justin Masse |
Social Media Director | Ed Lee |
Senior Social Cultivator | Laura Muirhead |
Social Cultivator | James Ly |
制作公司 | Family Style |
导演 | Jono Hunter |
摄影指导 | Brett Van Dyke |
执行制片 | Donovan Boden |
Line Producer | Jason Aita |
剪辑师 | Jeff Poremba |
Post-Production Producer | Yumi Sayama |
Online Editor | Andrew Rolfe |
后期制作 | Fort York |
Colorist | Jason Zukowski |
后期制作 | Notch Video |
Audio House Producer | Tyna Maerzke |
Audio House Producer | Colleen Murphy |
Audio Director | Steve Gardner |
Audio House Engineer | Keith Ohman |
Casting | Mann Casting |
媒介公司 | OMD Toronto |
Media Strategy Director | Jeremy Graham |
Media Strategist | Carolyn Pelletier |
Senior Advertisng Director | Hope Bagozzi |
Senior Manager, Digital | Shannon O'Rouke |
National Advertising Manager | Linda Luu |