标题 | Shades of Blue |
广告公司 | MullenLowe Los Angeles |
广告战役 | Shades of Blue |
广告主 | AB Inbev |
品牌 | Corona |
首次发布日期 | 2022 / 3 |
行业领域 | 啤酒,苹果酒 |
广告口号 | La Vida Mas Fina |
剧情简介 | Committed to showing up in more places where drinkers are, this is the first time Corona has focused on sports within its "La Vida Más Fina" master brand campaign. It features WNBA star Sue Bird, as well as NBA players Devin Booker, Vince Carter, and Christian Laettner. The premise is that free from the stress, the rivalries, and the numbers, past and present basketball legends come together at the Corona Beach bar for some banter and small talk. |
媒体类别 | 电视 |
长度 | |
执行创意总监 | Carlos Alija |
执行创意总监 | Laura Sampedro |
Managing Director | Javier Passerieu |
Creative Director | Dave Estrada |
Creative Director | Jonathan Graham |
ACD, Writer | Ricky Johanet |
ACD, Writer | Scott Stevens |
ACD, Art Director | Jordan Sparrow |
ACD, Art Director | Manu Gregori |
Creative Director, Social | Patrick Simkins |
ACD, Writers, Social | Horacio Sormani |
ACD, Art Director, Social | Bruno (Coky) Franchino |
项目经理 | Jade Whitford |
Head of Integrated Production | Kate Hildebrant |
Senior Producer | Whitney Husnik |
Producer | Chris Webb |
Director of Business Affairs | Davina Turnbull |
Business Affairs Manager | Valerie Neibel |
Head of Strategy | Mollie Partesotti |
Group Strategy Director | Anna Vlajkovic |
Group Strategy Director, Social | Sam Schaitberger |
Senior Brand Strategist | Sheida Karami |
Senior Brand Strategist | Ryan Hagen |
Social Strategist | Terrence Lewis |
Community Manager | Cori Vasquez |
Group Account Director | David McKenzie |
Account Director | Caroline Hanley |
Account Director | Brad Ure |
客户主管 | Lane Davis |
客户主管 | Izze Minzer |
Director of PR | Erica Samadani |
Group Account Director | Kayla Gorski |
Account Director | Francisco Aguirre |
制作公司 | Caviar London |
Director | Neal Brennan |
执行制片 | Tova Dann |
Line Producer | Eugene Sapp |
DP | Jo Willems |
Production Service Company | Latitude 18 |
执行制片 | Gerry Rivera |
执行制片 | Santos Rivera Montero |
Line Producer | Lauri Vega |
Editorial | Hutch Co |
剪辑师 | Jim Hutchins |
剪辑师 | Patrick O'Leary |
Assistant Editor | Austin Hickman-Fain |
Assistant Editor | Andrew Oleck |
Assistant Editor | Jimmy Hutchins |
Post Producer | Jane Hutchins |
特效 | The Mill |
VFX Supervisor | Siro Valente |
VFX Producer | Lauren Yianilos |
执行制片 | Anastasia Von Rahl |
音频 | Lime Studios |
Sound Design/Mixer | Zac Fisher |
Assistant Mixer | Michael Baran |
Producer | Susie Boyajan |