标题 | MLA Beef - Steak on the Barbie |
广告公司 | BMF |
广告战役 | Beef - steak on the barbie |
广告主 | Meat and Livestock Association |
品牌 | Beef |
首次发布日期 | 2012 / 11 |
行业领域 | 鲜肉,香肠 |
广告口号 | Throw another steak on the barbie |
剧情简介 | Every Australian has been taunted with the expression, "Throw another Shrimp on the barbie". We're banding Aussies together to set the record straight and tell the world: we barbecue beef! The TVC features funny man Merrick Watts as the voice of the campaign, as he calls on Australians to sign a petition to get the 1984 tourism ad that started it all, remade with the right line: "Throw another STEAK on the barbie." |
媒体类别 | 电视 |
导演 | Stephen Carroll |
战略企划 | Christina Aventi |
文案 | Andie Graham |
美术指导 | Trent Hendrick |
执行创意总监 | Laura Sampedro |
执行创意总监 | Carlos Alija |
Other | Stephen McArdle |