| 标题 | Bear Down |
| 广告公司 | Independent |
| 广告战役 | Bear Down |
| 广告主 | University of Arizona |
| 品牌 | University of Arizona |
| 首次发布日期 | 2012 / 9 |
| 行业领域 | 机构/公益组织/非盈利组织 |
| 广告口号 | "Bear Down" is about finding that inner strength to continue through hard times and reach for greater achievements. |
| 剧情简介 | Based on the myth/legend of a former quarterback's dying last words, "Bear Down" is about finding an inner strength to continue through hard times and reach for greater achievements. The visual style and poetic tone were selected to take the heart of that message and present it in a contemporary and artistic manner. There's a soul, a truth and hopefulness that's a poetic homage to those facing struggle who also share the belief and heart to overcome. |
| 媒体类别 | 电视 |
| 导演 | Nickolas Duarte |
| 创意顾问 | Drew Grubich |
| 摄影指导 | Oscar Rivera |
| 摄影指导 | Will Turner |
| 音效设计公司 | Mike Clark |
| 剪辑师 | Matthew King |
| 制片 | Rosie Zwaduk |
| 制片 | Ben Lopez |
| 制作公司 | Crown Chimp Productions |
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