标题 | Dancers |
广告公司 | BBH New York |
广告战役 | Don't Go Home |
广告主 | Cole-Haan |
品牌 | Cole-Haan |
Posted | 9月 2012 |
剧情简介 | To introduce the bold new Cole Haan Chelsea Pump, a heel designed to move effortlessly through city that never sleeps – Cole Haan is lighting up a campaign to prove these shoes can stand up to the ultimate wear test…an all-night New York City dance party. This new campaign brings together outdoor disco ball projections, late-night dance parties, glow-in-the-dark rolling gates and food (and shoe!) trucks during the height of Fashion Week to remind partygoers that, with the Cole Haan Chelsea Pump, there is no need to go home. New York City becomes the medium for bringing the spirit of Cole Haan to life across multiple channels during the hours of the night when downtown comes alive. |
媒体类别 | Ambient |
市场 | 美国 |
首席创意官 | John Patroulis |
创意总监 | Caprice Yu |
美术指导 | Devon Hong |
文案 | Matt Clark |
执行创意总监 | Kathrin Hoffmann |
Head of Production | Justin Booth Clibborn |
广告公司制片 | Melissa Jarosz |
广告公司制片 | Lauren Fertitta |
Business Director | Allison Sabol |
客户经理 | Georgie Gooley |
战略企划 | Kendra Salvatore |
战略企划 | Colleen Leddy |
战略企划 | Sam Jesse |
制作公司 | UNIT9 |
制作公司 | TH Productions |