| 标题 | McSafe: Buckle Up |
| 广告公司 | DDB Praha |
| 广告战役 | Drive Safe. Never Hungry (McSafe) |
| 广告主 | McDonald's |
| 品牌 | Mcdrive |
| 首次发布日期 | 2020 / 9 |
| 行业领域 | 餐馆与快餐 |
| 广告口号 | Drive Safe. Never Hungry |
| 剧情简介 | Hungry drivers aren’t always the safest drivers. They become frustrated quicker, they’re more annoyed and more often unfocused, tired drivers. With McDonald’s being one of the biggest providers of food to drivers in Czech Republic, we can take a strong stand and encourage drivers to drive safely. We created a drive safely campaign telling people not to drive hungry, but to drive safely. |
| 媒体类别 | 户外广告 |
| 创意总监 | Gert Laubsher |
| 首席创意官 | Radouane Hadj Moussa |
| 美术指导 | Denis Dudek |
| 设计师 | Jan Tomáaek |
| 客户经理 | David `Rámek |
| Business Director | Nikola Bochová |
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