标题 | The Jury |
广告公司 | BBH |
广告战役 | The Jury |
广告主 | ITV |
品牌 | ITV1 |
首次发布日期 | 2011 / 11 |
行业领域 | 电视、广播节目与电视台、电台 |
剧情简介 | The creative is formed of the 12 Jurors’ eyes alongside the campaign line ’12 views, one verdict’. The digital creative features the eyes eerily blinking at the viewer, evoking the feeling that they too are under scrutiny. |
问题 | The brief was to continue to build ITV1’s reputation for quality drama. The Jury is not your typical court-room drama, where the focus is on the case, the court, the defendant and barristers. It’s instead a compelling, character based series which focuses on the everyday people who find themselves at the centre of one of the most controversial criminal re-trials of their time. <!--[if gte mso 9]><xml> Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 </xml><![endif]--><!--[if gte mso 9]><xml> </xml><![endif]--><!--[if gte mso 10]> <style> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} </style> The brief was to continue to build ITV1’s reputation for quality drama. The Jury is not your typical court-room drama, where the focus is on the case, the court, the defendant and barristers. It’s instead a compelling, character based series which focuses on the everyday people who find themselves at the centre of one of the most controversial criminal re-trials of their time. |
媒体类别 | 户外广告 |
制作公司 | Grand Visual |
客户经理 | Lucy Scott |
创意总监 | Kevin Stark |
创意总监 | Nick Kidney |
创意团队 | Carl Broadhurst |
创意团队 | Peter Reid |
广告经理 | Henry Windridge |
广告经理 | Oliver Rudland |
Strategic Business Lead | Zara Mirza |
Strategist | Emma Caldwell |
摄影师 | Giles Revell |
制作公司 | Little Yellow Jacket |
制片 | Thalia Murray |
后期制作 | Wellcom Retouching |
设计师 | Sid Russell |
制作公司 | The Mill London |
广告公司制片 | Sally Green |