标题 | Junior |
广告公司 | TAXI New York |
广告战役 | What's In Your Hotdog? |
广告主 | Applegate Farms |
品牌 | Applegate Hotdogs |
首次发布日期 | 2013 / 5 |
行业领域 | 食品 |
广告口号 | What's In Your Hot Dog? |
哲学 | Moms are on a mission to buy the healthiest food they can for their families. In this campaign, cows try to sway mom’s choice of meat while she’s shopping. The campaign bills Applegate’s product as “The Cleaner Wiener,” as it contains none of the hormones, antibiotics, or artificial preservatives that typically go into other companies’ meat. |
问题 | Applegate is on a mission to "change the meat we eat." "81% of consumers in a recent survey reported that they would prefer to give their kids hot dogs that contain only beef, water, salt and spices," said Neil Leinwand, SVP of Marketing at Applegate. "And we're happy to give the people what they want." |
媒体类别 | 电视 |
长度 | |
更多信息 | applegate.com |
制作公司 | Station Film |
执行创意总监 | Stephen Leps |
执行创意总监 | Michael Pierantozzi |
文案 | Daniel Ahern |
美术指导 | Didima Arrieta-Martinez |
广告公司制片 | Joyce Lee |
导演 | Brendan Gibbons |
制作公司制片 | Thomas Rossano |
Line Producer | Aaron Canto |
剪辑公司 | The Cutting Room |
剪辑师 | Brian Sanford |
Editorial Producer | Melissa Lubin |