| 标题 | Pissalyzer |
| 广告公司 | Publicis |
| 广告战役 | Pissalyzer |
| 广告主 | Heineken |
| 品牌 | McFarland |
| 首次发布日期 | 2011 / 4 |
| 行业领域 | 啤酒，苹果酒 |
| 哲学 | How do you know when you've had one too many? In most cases your body will tell you. |
| 结果 | As well as creating buzz for the brand, the stunt saw a 65% increase in consumers hailing cabs at the locations where the stickers were placed. |
| 媒体类别 | Ambient |
| 创意总监 | Bruno Bertelli |
| 创意总监 | Cristiana Boccassini |
| 文案 | Michele Picci |
| 美术指导 | Marco Viganò |
More Work
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- 品牌:
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- 广告公司:
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SIDE:BIZ
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- 广告公司:
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