标题 | The Barbecue Bible |
广告公司 | J. Walter Thompson Brazil |
广告战役 | The Bible of Barbecue |
广告主 | Tramontina |
品牌 | Tramontina |
首次发布日期 | 2016 |
行业领域 | 餐具,刀叉,炊具 |
剧情简介 | Barbecue is a Brazilian passion, and Tramontina is the leader brand of kitchen supplies in Brazil. It has the most complete line of barbecue accessories. But the brand needed to prove just how seriously they took barbecuing in order to gain the respect and loyalty of their most important clients: barbecue restaurant owners. We developed a limited edition book: "The Bible of BBQ". This book shows Tramontina's vision of how to make a perfect barbecue. Literally. Each page of the book was made to be used in a real barbecue. For instance: a page that you can actually use to sharpen your knife; a page (made entirely of salt) to salt your meat, a page printed on coal and a inflammable page to start the fire. |
媒体类别 | 互动 |
长度 | |
创意总监 | Erick Rosa |
美术总监 | Fabio Simoes |
创意总监 | Diego Wortmann |
摄影 | Gito Fernandez |
摄影指导 | Raul Krebs |
文案 | Sleyman Khodor |
音效制作 | Antfood |
文案 | Patrick Matzenbacher |
首席创意官 | Ricardo John |
文案 | Lucas Tristão |
美术指导 | Lucas Reis |
插图 | Lucas Reis |
文案 | Fernando Duarte |
导演 | Gustavo Gripe |
动作设计 | Guilherme Krolow |
动作设计 | Filipe Birck |
制作公司 | Santa Transmedia |
插图 | Estúdio Olho Bala |