标题 | The Instagram Horror Game (Trailer) |
广告公司 | Bartle Bogle Hegarty Asia Pacific |
广告战役 | Get Lolli |
广告主 | Perfetti Van Melle |
品牌 | Chupa Chups |
首次发布日期 | 2014 / 10 |
行业领域 | 糖果 |
剧情简介 | In the game, players are encouraged to help a ‘finger’ find his friend Lolli (a Chupa Chups lollipop) who has been kidnapped.The game uses Instagram’s native features to guide players through a haunted house filled with quirky, spooky messages inspired by popular horror movies and characters such as Psycho, Dracula, The Ring and Freddie Kruger. |
哲学 | Chupa Chups has launched an Instagram game as part of a social media campaign for the brand to celebrate Halloween. |
媒体类别 | Web Film |
长度 | |
创意总监 | Tinus Strydom |
文案 | Omar Sotomayor |
美术指导 | Gaston Soto |
客户经理 | David Webster |
客户经理 | Bassam Abdel-Rahman |
客户经理 | Bernice Ooi |
客户经理 | Michelle Zimmerman |
客户企划 | Lindsey Cummings |
客户企划 | Heidi Lahtinen |
制作公司制片 | Daphne Ng |
导演 | Flamboyant Paradise |
制作公司 | 4humans |