标题 | Reuniting memories from 1947 |
Brief | The 1947 Partition of India and Pakistan created two separate nations, forcing more than 14 million people to migrate overnight. Many of them left belongings behind. Nearly 70 years later, OLX, a used goods site operating in India and Pakistan, launched Dastaan: a project that aimed to reunite people with their lost objects. People in both countries were asked to list things that had been left behind during the Partition. A video featuring a real life story kicked off the campaign. Soon thousands of people were reunited with evocative objects and family heirlooms. |
广告公司 | Leo Burnett India |
广告战役 | Reuniting memories from 1947 |
广告主 | OLX.in |
品牌 | OLX |
Posted | 11月 2016 |
行业领域 | 网上拍卖 |
剧情简介 | OLX.in is a free local classifieds site. Sell anything from used cars to mobiles, furniture, laptops, clothing and more. Submit ads for free and without creating an account. If you want to buy something - here you will find interesting items, cheaper than in the store. Start buying and selling in the most easy way on OLX.in. |
首席创意官 | Rajdeepak Das |
Chief Executive Officer (CEO) | Saurabh Varma |
创意总监 | Rajdeepak Das |
创意总监 | Gunjan Poddar |
创意总监 | Sudhir Das |
创意总监 | Indrajeet Kadam |
文案 | Ashish Sharma |
文案 | Arzan Antia |
文案 | Himanish Ashar |
文案 | Sriram Iyer |
文案 | Nitin Menon |
文案 | Shinjini Banerjee |
美术指导 | Maruthi Sivakumar |
美术指导 | Nidhi Handa |
美术指导 | Raj Girdhar |
制作公司 | Red Ice |
导演 | Robby Grewal |
制作公司制片 | Gary Grewal |
广告公司制片 | Vandana Singh |
广告公司制片 | Karan Sharma |