| 标题 | Eye Contact Installation |
| 广告公司 | BBDO New York |
| 广告战役 | Autism Speaks |
| 广告主 | Ad Council |
| 品牌 | Ad Council |
| Posted | 5月 2011 |
| 行业领域 | 疾病认知、救助机构 |
| 哲学 | On behalf of Autism Speaks and The Ad Council, BBDO created a unique 3-D interactive installation, that brought to life the early indicators of autism. The installation featured a video of a little girl who exhibited key indicators of autism. Observers were able to directly affect her reactions through their own movements, as captured by a 3D camera. Once they stepped in front of the screen, it became clear from the girl's body language that she was not open to interaction as she averted her gaze. Additional signage informed the viewer that not making eye contact can be a sign of autism. |
| 媒体类别 | 案例研究 |
| Chief Creative Officer | David Lubars |
| 执行创意总监 | Ronald Ng |
| 美术指导 | Tim Wettstein |
| 创意总监 | Patrick Herold |
| Director of Creative Engineering | JD Michaels |
| Director | Mario Tremblay |
| Director of Photography | Paul Blain |
| Executive Producer | Michael Ching |
| Visual Effects Director | John Gaeta |
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