Fabio Quiroga
Chief Executive Officer (CEO) at Ogilvy Colombia
Bogotá, 哥伦比亚
标题Self Sufficient Food Cart
广告公司
广告战役 Self Sufficient Food Cart
广告主 Nexans
品牌 Nexans
首次发布日期 2023 / 5
行业领域 慈善机构、基金、志愿者
剧情简介 Energy companies lose US$400,000 per day due to energy theft, among others, from informal businesses. Many of those who operate these businesses are dedicated to fried food, a gastronomic tradition of decades in the country. The big problem is that informality forces these entrepreneurs to connect to illegal and unsafe energy sources, mainly because they need help to afford to pay for a legal energy source.Centelsa by Nexans, a company dedicated to electrification, provided a solution. Then, with the oil that used to be wasted, we built the Self-Sufficient Food Cart, that allowed them:1. To have enough light to work until the early morning hours.2. To have a connection for mobile and electronic devices.3. To have a source of energy to cook their fried food.4. To have a cart with enough mobility to increase their sales.
媒体类别 影视
长度
VP Creative
VP Strategy
Chief Executive Officer (CEO)
执行创意总监
执行创意总监
客户企划
客户主管
Motion
Motion

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