| 标题 | Jackpot |
| 广告公司 | Ogilvy Mexico |
| 广告战役 | Jackpot |
| 广告主 | Asociación Mexicana de Instituciones de Seguros |
| 品牌 | AMIS |
| 首次发布日期 | 2015 / 4 |
| 行业领域 | 保险 |
| 广告口号 | Jackpot |
| 剧情简介 | This spot from the Mexican Insurance Association (AMIS) shows the ridiculously expensive and painful price of not having a health insurance. It features a man who gets into a work accident in a small town and reveals the real nature of people when they discover that the man’s misfortune is actually fortune for them. The idea was conceived by Ogilvy Mexico and directed by The Maestros’ director Rodrigo Valdés, and it’s part of a health-insurance culture campaign that AMIS is promoting in Mexico. |
| 媒体类别 | 电视 |
| 长度 | |
| Creative Vice President | Cesar Agost Carreno |
| Creative Vice President | Ivan Carrasco |
| 执行创意总监 | Manuel Vega |
| 创意总监 | Alejandro Gama |
| 文案 | Carlos Cervantes |
| 美术指导 | Uriel Sanchez |
| 文案 | Gabriel Ouriques |
| 美术指导 | Jocelyn Contreras |
| 广告公司制片 | Juan Pablo Osio |
| 客户总监 | Miguel Velazquez |
| 导演 | Rodrigo Valdés |
| 剪辑师 | Martin Bautista |
| 后期制作 | Jorge Valdés |
| 制作 | Ivan Lomelí |
| 执行制片 | Gerardo Salas |
| 音频 | Emanuel Romero |
| Worldwide Chief Creative Officer | Tham Khai Meng |
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