标题 | Flame |
标题 (原始语言) | Flamme (anglais) |
广告公司 | Publicis Conseil |
广告战役 | Unforgettable |
广告主 | Renault |
品牌 | Renault |
首次发布日期 | 2012 / 9 |
行业领域 | 轿车 |
剧情简介 | Born in 1990, Clio has become an iconic model of the Renault brand, which throughout its history has affirmed its leadership thanks to powerful campaigns. Without breaking with its foundations, the New Renault Clio represents a true revival which will definitely make a lasting impact. Inspired by the ‘DeZir’ (concept car), the New Renault Clio asserts a style full of sensuality that will leave no one indifferent. To promote the launch of the New Renault Clio, Publicis Conseil is launching a high‐impact campaign to accompany the car’s official unveiling to the general public at the 2012 Paris Motor Show. Naturally, this launch campaign will capitalize on the seductive power of its new design. It is a car you fall head over heels in love with and that no one will soon forget, as expressed in the campaign tagline: ‘You’ll always remember the first time. New Renault Clio’. |
媒体类别 | 平面 |
客户经理 | Hélène Duvoux-Mauguet |
客户经理 | Zina Ayari |
客户经理 | Carine de Oliveira |
客户经理 | Laure Maisonneuve |
客户经理 | Marie-Elise Archambaud |
客户经理 | Claire Roy-Thermes |
客户经理 | Patrick Lara |
执行创意总监 | Olivier Altmann |
广告经理 | Amélie Bannel |
广告经理 | Andreea Culcea |
广告经理 | Dominique Musset |
广告经理 | Bruno Travade |
广告经理 | Stephen Norman |
美术指导 | Charles Guillemant |
文案 | Thibault Froment |
制作公司 | Elysian Fields |
导演 | Benedict Redgrove |
Print Producer | Jean‐Luc Chirio |
Print Producer | Soone Riboud |