标题 | Love & Friendship Are Immune To Breast Cancer |
广告公司 | Grey Possible |
广告战役 | 10 years - Pink Ribbon Magazine |
广告主 | Pink Ribbon Inc. |
品牌 | Pink Ribbon Magazine |
首次发布日期 | 2010 / 10 |
行业领域 | 报纸、杂志、书籍 |
广告口号 | Together wer're stronger |
剧情简介 | Pink Ribbon Magazine has one advantage compared to other magazines: it is also a charity. And that is the main purchase motivation for women. They don't just buy the magazine for its content, but more importantly because they want to support the fight against breast cancer. Therefore each year the challenge for the campaign is to touch a nerve with women and awaken their sympathy for the breast cancer charity so that they buy the magazine. |
媒体类别 | 平面 |
创意总监 | Seyoan Vela |
创意总监 | Colin Lamberton |
美术指导 | Phoebe Dawson |
文案 | Peter van den Heuvel |
客户经理 | Catherine Dijkstra |
Digital Director | Oscar Asmoarp |
Digital Producer | Tim Sadjak |