| 标题 | #OneBeautifulThought |
| 广告公司 | Ogilvy Paris |
| 广告战役 | Dove #OneBeautifulThought 2'20 |
| 广告主 | Unilever |
| 品牌 | Dove |
| 首次发布日期 | 2015 / 3 |
| 行业领域 | 化妆品、美容产品及香水 |
| 剧情简介 | For its latest revealing beauty stunt, Dove took the negative inner thoughts from various real French women and imagined how they would sound if people said them out loud to someone else. |
| 哲学 | The brand asked the women to write down their self-loathing self-talk about their own looks in a journal, and then hired two actresses to say them out loud to each other in a public environment, with the original women looking on. Even the actresses balk at some of the comments, which only serves to underline the point more: if we treated others the way we treat ourselves, we'd be the worst kind of bully. |
| 媒体类别 | 电视 |
| 长度 | |
| 执行创意总监 | Baptiste Clinet |
| 创意总监 | Juana O'Gorman |
| 创意总监 | Beatrice Lassailly |
| 创意总监 | Florian Bodet |
| Senior Copywriter | Maureen Mccabe |
| Senior Art Director | Lisa Mcleod |
| Planning | Pauline Desforges |
| Planning | John Stuart |
| Planning | Laura Borot |
| Planning | Rui Ferreira |
| 制片 | Coralie Cupillard |
| 制作公司 | Henry de Czar - Paris |
| Director | Pierre Edelmann |
| 音乐 | Apollo |
| Agency supervisor | Maria Gloria Moya |
| Agency Supervisor | Stéphane Orhan |
| Agency supervisor | Laurent Chauffeteau |
| Agency supervisor | Nadia Lasfar |
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