标题 | A Mate Doesn’t Let A Mate Drink Drive |
广告公司 | Y&R London |
广告战役 | A Mate Doesn’t Let A Mate Drink Drive |
广告主 | Department for Transport |
品牌 | Department for Transport |
首次发布日期 | 2018 / 3 |
行业领域 | 机构/公益组织/非盈利组织 |
广告口号 | A Mate Doesn’t Let A Mate Drink Drive |
剧情简介 | Y&R London has launched a new strategic direction and creative campaign for the Department for Transport’s THINK! drink drive activity which calls on mates to look after each other on a night out. The creative, breaking March 13, targets young men aged 17-24 with the line, “A Mate Doesn’t Let A Mate Drink Drive.” |
媒体类别 | 影视 |
长度 | |
首席创意官 | Jonathan Burley |
创意总监 | Jim Bolton |
创意团队 | Nina Beyers |
创意团队 | Tom Espezel-Bentley |
创意团队 | Sean Johnson |
创意团队 | Josh Pearce |