| 标题 | Bank Robber |
| 广告公司 | Tante Randi reklamebyrå |
| 广告战役 | National recruitment to teaching studies |
| 广告主 | N/A |
| 品牌 | N/A |
| 首次发布日期 | 2022 / 6 |
| 行业领域 | 机构/公益组织/非盈利组织 |
| 哲学 | In Norway less than one in four men work as a kindergarten teacher. The young Norwegian men view the profession as feminine, and don’t relate to being “caring”, which is the most common trait in the job descriptions. Oslo-based agency Tante Randi has made an effort to recruit young men to the profession, by highlighting traits the guys don’t necessarily connect with kindergarten work, but rather to a popular choice of studies: business and leadership. In these humorous and short spots, a getaway driver finds himself quite diplomatic as his fellow bank robbers start an argument right in the middle of a heist, a nurse puts a stop to a dangerous fight over a scalpel, and an experienced surgeon has a melt down while marking the lines for the incision, where her patient steps his ‘problem solving game’ up. Torstein Bjørklund directed, via production company Willy Nikkers, adding a weird Scandinavian feel to these small ‘slices of life’, making it hard not to fall in love with the cast. |
| 媒体类别 | 互动 |
| 长度 | |
| 首席创意官 | Tore Woll |
| 文案 | Glenn Haugen |
| 美术指导 | Zakarias Nadir |
| 创意团队 | John Njoki |
| 创意团队 | Kim Follesøy-Thuen |
| 客户总监 | Joachim Skageng |
| 客户经理 | Ragni Reitan Haugum |
| 制作公司 | Willy Nikkers AS |
| 摄影指导 | Torjus Thesen |
| 导演 | Torstein Bjørklund |
| 制片 | Nicoline Helgø |
| 后期制作 | Shortcut Oslo |
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