| 标题 | Me Too Act Too (#MeToo #ActToo) |
| 广告公司 | FCB/SIX |
| 广告战役 | Me Too Act Too |
| 广告主 | Me Too Movement |
| 品牌 | Me Too |
| 首次发布日期 | 2020 / 10 |
| 行业领域 | 慈善机构、基金、志愿者 |
| 剧情简介 | The FCB/SIX team is working with #metoo founder Tarana Burke, whose mission is to demonstrate that #metoo is more than just a hashtag by showing not only victims but advocates and allies alike how they can take tangible actions to join the fight against sexual violence, which is on the rise during COVID. When a user completes an action at the digital hub, they are given a unique block that gets added to a blockchain-powered indelible record, creating a new way to write history. Each block becomes a piece of a digital mural honoring the movement’s iconic forebears, and the campaign is carried out with other creative extensions, such as digital billboards that go live in Times Square on October 15. |
| 媒体类别 | Web Film |
| 长度 | |
| 更多信息 | ActToo.MeTooMVMT.org |
| 后期制作 | Alter Ego |
| 首席创意官 | Ian Mackenzie |
| 创意合伙人 | Fred Levron |
| 首席创意官 | Karin Onsager-Birch |
| 执行创意总监 | Colin Craig |
| 美术指导 | Noella Choi |
| 联合创意总监 | Andrew Bernardi |
| 美术指导 | Alice Blastorah |
| 美术指导 | Sarah Ranney |
| 文案 | Erika Yost |
| 创意总监 | Kyle Lamb |
| 文案 | Alex Ieletzky |
| Esra Tasdemir | |
| 文案 | Dana Kingstone |
| 文案 | Adrianna Casuga |
| 文案 | Paula Purdon |
| Retoucher | David Woodger |
| Strategist | Simran Kaur |
| EVP Global Strategy Officer | Fern Potter |
| EVP | Anna Percy-Dove |
| Strategy | Anna Percy-Dove |
| Senior Business Analyst | Aditi Raina |
| UX Designer | Tony Di Ciero |
| Global President | Andrea Cook |
| Lead Account Director | Fraser Jackson |
| Lead Senior Integrated Producer | Ashley Whitaker |
| 项目经理 | Gillian Morrison |
| 制作公司制片 | Kat Forester |
| Chief Technology Offier | Jacob Ciesielski |
| Director of Technology | Luiz Costa |
| Senior QA | Natalia Zadorozhna |
| Back-End Developer | Christopher Ghouchandra |
| Data Architect | Val Nasquidashvili |
| Developer (banners) | Quy Ngo |
| Developer | Heung Lee |
| 编程人员 | Heung Lee |
| Consultant | James Durham |
| Global Chief Marketing Officer | Brandon Cooke |
| 导演 | Alison Lutsky |
| Global Initiatives | Alison Lutsky |
| 制作公司 | Stink Films |
| 剪辑公司 | School Editorial |
| Executive Director & Founder | Tarana Burke |
| Chief Executive Officer | Dani Ayers |
| Chief Communications Officer | Denise Beek |
| Operations & Finance Associate | Candice Crawford |
| Digital Strategist | Luann Tan |
| Communications Strategist | Kellee Terrell |
| Programs Consultant | Nikita Mitchell |
| Former Social Work Fellow | Becca Litwin |
| Special Projects and Global Consultant | Celeste Faison |