| 标题 | Fight |
| 广告公司 | Publicis International Oy |
| 广告战役 | Fight |
| 广告主 | Fiskars Brands, Inc. |
| 品牌 | Fiskars |
| Posted | 11月 2006 |
| 产品 | Pots & Pans |
| 行业领域 | 餐具，刀叉，炊具 |
| 广告口号 | Tools of Inspiration |
| 剧情简介 | A young couple is having a stereotypic situation in the kitchen a woman is throwing dishes at her man. The man is taking cover with new Fiskars pan, the pan appears to be solid steel so cups arent hurting him. The woman has to take more serious weapon, so she grabs a Fiskars pot and tries to throw it. Fiskars pots have also non slip handles so the pot wont come off womans hand. The fight settles when they both start to wonder these products which made their fight impossible. |
| 哲学 | We had to find an eye-catching way to tell a story where both benetits would be covered. We used a stereotypic story of woman throwing dishes and used Fiskars product to make the fight impossible to carry on. |
| 问题 | We had new product with two product benefits: Steel structure and non slilp handles. Also we had quite limited media budget. |
| 结果 | Great fuzz around product just after few days of first airing. |
| 媒体类别 | 电视 |
| 长度 | |
| 市场 | 芬兰 |
| 剪辑师 | Aarne Eklund |
| 摄影指导 | Jani Kumpulainen |
| 导演 | Mari Mantela |
| 制作公司制片 | Timo Paloheimo |
| FX Supervisor | Henri Pulla |
| 美术指导 | Mikko Tikander |
| 客户总监 | Heikki Veijola |
| 文案 | Tomi Winberg |
| 制作公司 | Talvi |
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