| 标题 | Droids |
| 广告公司 | MullenLowe UK |
| 广告战役 | LEGO Star Wars Miniland Experience |
| 广告主 | Lenovo |
| 品牌 | Legoland |
| 首次发布日期 | 2012 / 3 |
| 产品 | Star Wars Miniland |
| 行业领域 | 休闲公园、动物园及集市 |
| 剧情简介 | The outdoor and online campaign uses LEGO minifigures of Star Wars iconic characters to recreate famous scenes from Star Wars episodes, spinning iconic ‘negative’ lines from the films into ‘positives,’ to celebrate the exciting news that the attraction is opening. |
| 问题 | Support the opening of the LEGO Star Wars Miniland Experience at the park LEGOLAND |
| 媒体类别 | 海报 |
| 市场 | 英国 |
| 客户企划 | Niki McCartney |
| 项目经理 | Seb Roskell |
| 项目经理 | Angel Lewis |
| 创意团队 | Andy MacAnaney |
| 创意团队 | Christian Sewell |
| 广告经理 | Michael Holland |
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