标题 | FutureYou |
广告公司 | M&C Saatchi Group |
广告战役 | FutureYou |
广告主 | FutureYou |
品牌 | FutureYou |
首次发布日期 | 2011 / 7 |
行业领域 | 慈善机构、基金、志愿者 |
剧情简介 | The TV ad features a number of young people who have been, quite literally, dumped on a landfill highlighting this sharp issue of youth unemployment. |
哲学 | FutureYou has briefed M&C Saatchi to help create the advertising campaign for the program that will provide advice, counselling and practical help to open up future opportunities. The target audience is primarily 16-24 year olds, but the charity also provides awareness to a wider society including businesses, schools and parents. |
问题 | The current level has hit a record high with nearly 1 million school leavers and graduates out of work, raising fears of a generation lost to unemployment. Highlight issue of youth unemployment |
媒体类别 | 影视 |
制作公司 | Moxie Pictures LDN |
导演 | Simon Stock |
摄影师 | Simon Stock |
客户企划 | Howard Miller |
美术指导 | Orlando Warner |
文案 | Orlando Warner |
广告经理 | Sherri Adhami |
Media Planner | Charlotte Erskine |