| 标题 | Fresco |
| 广告公司 | 180 Amsterdam |
| 广告战役 | adidas +10 |
| 广告主 | adidas |
| 品牌 | adidas |
| Posted | 4月 2007 |
| 行业领域 | 运动服装 |
| 剧情简介 | SUMMARY Every four years, rivalry between sports brands intensifies as each brand attempts to leverage the FIFA World Cup and its audience of billions. With the tournament in adidas homeland of Germany, 2006 was going to be the most competitive World Cup to date. However, with their +10 campaign, adidas succeeded in capturing the real values of football and exceeded their communications and commercial objectives to become the undisputed brand winner of the World Cup. |
| 媒体类别 | 户外广告 |
| 市场 | 德国 |
| 创意总监 | Kurt-Georg Dieckert |
| 创意总监 | Stefan Schmidt |
| 美术指导 | Boris Schwiedrzik |
| 文案 | Helge Blöck |
| 客户经理 | Falk Lungwitz |
| 客户经理 | Bela Ziemann |
| 插图画家 | Felix Reidenbach |
| Art Buyer | Martina Kersten |
| 广告公司制片 | Katrin Dettmann |
| 制作公司 | Methodik Management |
| 项目经理 | Sirkka Köster |
| 战略企划 | Moritz Kiechle |
| Media Agency | Carat |
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