| 标题 | Tombstone 3 |
| 广告公司 | Marketel |
| 广告战役 | Tombstone - Québec Governments health and social services department |
| 广告主 | Ministère de la Santé et des Services Sociaux du Québec |
| 品牌 | Ministère de la Santé et des Services Sociaux |
| Posted | 7月 2004 |
| 行业领域 | 疾病认知、救助机构 |
| 广告口号 | Aids is still around |
| 剧情简介 | Classical poses normally adorning tombstones are replaced by statues depicting potentially high-risk behaviour. The epitaph on the tombstones reads: AIDS IS STILL AROUND 1981 |
| 哲学 | Contrast the seductive quality of high-risk behaviour with the potentially chilling consequences. Create a more dramatic impact by the unusual juxtaposition of highly aesthetic, classical imagery with contemporary subject matter. |
| 问题 | Address the increased indifference, particularly amongst young people, to the spread of HIV/AIDS. Created for the Québec Governments health and social services department. |
| 媒体类别 | 海报 |
| 市场 | 加拿大 |
| 创意总监 | Gilles DuSablon |
| 美术指导 | Stéphane Gaulin |
| 文案 | Linda Dawe |
| 客户总监 | Anouk Crevier |