| 标题 | Abba Voyage |
| 广告公司 | TMW Unlimited |
| 广告战役 | Abba Voyage |
| 广告主 | Abba |
| 品牌 | Abba |
| 首次发布日期 | 2022 / 5 |
| 行业领域 | 唱片、光盘、DVD光碟及录像 |
| 哲学 | ABBA, one of the most successful pop groups of all time, have today announced that, for the first time in 40 years they are back, with a revolutionary new concert that will see Agnetha, Björn, Benny and Anni-Frid performing digitally with a live 10-piece band, in a purpose-built arena in London from May 2022, and a brand new studio album. TMW UNLIMITED partners with ABBA Voyage’s in-house marketing teams as their strategic marketing consultant of record. As part of a team of experts they will be responsible for delivering all integrated marketing, including CRM, design and data operations. The digital versions of ABBA have been created following weeks and months of motion-capture and performance techniques with the four band members and a thousand VFX experts from Industrial Light & Magic, the company founded by George Lucas, in what is the company’s first foray into music. Now, an incredible 40 years since their last studio album The Visitors, ABBA have not only recorded two new songs, ‘I Still Have Faith In You’ and ‘Don’t Shut Me Down’, that will both feature in the concert, but they have recorded and produced an entire new album. Recorded together at Benny’s studio Riksmixningsverket in Stockholm, Voyage will be released worldwide on 5th November on Universal Music Group. ABBA Voyage will open May 2022 at the ABBA Arena, a state-of-the-art 3,000 capacity arena located in the Queen Elizabeth Olympic Park in London. Pre-registration for tickets opens at 6pm tonight on abbavoyage.com with tickets on general sale from Tuesday 7th September |
| 媒体类别 | 事件 |
| 更多信息 | http://www.abbavoyage.com/ |
| 制片 | Svana Gisla |
| 制片 | Ludvig Andersson |
| Creative Director / Director | Baillie Walsh |
| 执行制片 | Johan Renck |
| Choreography | Wayne McGregor |
| 执行制片 | Michael Bolingbroke |
| Chief Executive Officer (CEO) | Chris Mellish |
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