| 标题 | Saturn Relay Minisite |
| 广告公司 | Goodby Silverstein & Partners |
| 广告战役 | Saturn Relay Minisite |
| 广告主 | Saturn Corp. |
| 品牌 | Saturn |
| Posted | 5月 2005 |
| 行业领域 | 汽车 |
| 剧情简介 | The Saturn Relay site was created as a launch site for Saturn's new family utility van. Since the target was families, the site offered interactive experiences that a family might find familiar. As the user explored the scenarios (and the vehicle), they were offered information about the RELAY, a chance to sign up to win one, and finally were able to download things such as an illustrated children's book to read on the road and plans for a playhouse. |
| 媒体类别 | 互动 |
| 市场 | 美国 |
| 更多信息 | www.goodbysilverstein.com/awards/relay_minisite/index2.html |
| 制片 | Kenan Gregory |
| 美术指导 | Will McGinness |
| 文案 | Aaron Griffiths |
| 创意总监 | Keith Anderson |
| 制作公司 | North Kingdom |
| 客户主管 | Daisy Uffelman |