Plastic Fisherman - "No healthy oceans, no football."

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标题	No healthy oceans, no football.
广告战役	No healthy oceans, no football.
广告主	Plastic Fisherman
品牌	Plastic Fisherman
首次发布日期	2023 / 2
行业领域	环境与生态问题
剧情简介	Plastic Fisherman is a global educational project that uses art and social media to call attention to the dangers of marine plastic pollution. If we keep on polluting it with plastic and other toxic waste, it's not only the sea life that'll be disappearing: it will be every other form of life on this planet. During the week of 2023's Super Bowl LVII, we delivered an awareness message in the form of a social film named ‘No Healthy Ocean, No Football’ to remind everyone, everywhere that the quality of our lives depends on the health of our ocean. To tell this important message, we used NFL teams named after animals such as the Miami Dolphins, Seattle Seahawks, Chicago Bears, Los Angeles Rams, Buffalo Bills, and Baltimore Ravens. If we don’t take care of our ocean, we will lose everything we love, and that includes football.
问题	The ocean gives us 70% of our oxygen, generates 40% of our food, and absorbs 90% of the heat trapped by greenhouse gas emissions. The quality of our lives depends on the health of the ocean. Yet we pollute it with millions of tons of plastic every year.
媒体类别	影视
长度	60 seconds
创意总监	Rodrigo Butori
文案	Rodrigo Butori
剪辑师	Rodrigo Butori
文案	Kristina Slade
标题设计	Enno Jacobsen