| 剧情简介 | Roswell Park in Buffalo, New York was Americas first cancer care center and remains today one of the nations premiere cancer research and treatment facilities. In developing a new campaign for this preeminent facility, we recognized that although there is no cure for cancer, every day, new breakthroughs and treatments help more and more patients go into remission. Our objective was therefore to give patients hope. Thus, our simple and memorable, two-word theme: Remission Accomplished. Remission Accomplished lets patients know this is a battle they can win. But to win the battle, they must choose the best treatment center. |
