| 标题 | Ebanana Scrooge (Teaser) |
| 广告公司 | McCann London |
| 广告战役 | Ebanana Scrooge |
| 广告主 | Aldi |
| 品牌 | Aldi |
| 首次发布日期 | 2021 / 11 |
| 行业领域 | 百货公司、超市 |
| 哲学 | Aldi has teased its iconic Christmas ad on social media today (6th November) - featuring an all-new animated banana character called Ebanana Scrooge. However, it doesn’t feature Kevin the Carrot, the loveable character who has taken centre stage in the last five Christmas campaigns. Created by McCann UK, the new 20-second clip shows a child Ebanana patiently waiting for Santa, snuggled up next to a mince pie in front of a roaring log fire on Christmas Eve. A mystery hand then appears and takes the mince pie, leaving the banana behind - at which the upset Ebanana cries, ‘Santa, wait…why didn’t he take me?’ Just before the teaser clip fades, Ebanana jumps up and angrily declares, ‘I hate Christmas…’ - leaving viewers wondering what happens next in this festive tale. The full ad will be revealed across national TV and online on Thursday 11th November. |
| 媒体类别 | 互动 |
| 长度 | |
| 剪辑公司 | Marshall Street Editors |
| 音频 | Wave Studios |
| Marketing Director | Sean McGinty |
| Marketing Director | Adam Zavalis |
| Marketing Manager | Jennifer Thomas |
| 首席创意官 | Dave Price |
| Creative Lead | Andy Fenton |
| Creative Lead | Clive Davis |
| Managing Partner | Laura Mckinlay |
| Business Director | Jane Colbeck |
| Senior Social Media Director | Calum Macdonald-Ball |
| Senior Account Manager | Cara Harcombe |
| Head of TV | Lucy Moore |
| Head of Effectiveness | Jamie Peate |
| Group Strategy Director | Darren Hawkins |
| 制作公司 | Psyop |
| 导演 | Todd Mueller |
| 导演 | Kylie Matulick |
| 导演 | Kyle Cassidy |
| Chief Executive Producer | Justin Booth-Clibborn |
| Executive Producer - Live Action | Noah Goldsmith |
| 执行制片 | Joe Maggiore |
| 制作公司 | Riff Raff Films |
| 执行制片 | Tracey Cooper |
| 制片 | Paz Parasmand |
| 制作经理 | Charlotte Jones |
| 摄影指导 | Matt Fox |
| 剪辑师 | John Mayes |
| Sound Engineer | Parv Thind |
More Work
SEE ALLGrab Life By The Claw
- 品牌:
- White Claw
- 广告公司:
- VCCP US
Goal
- 品牌:
- Pot Noodle
- 广告公司:
- adam&eveDDB
Cat
- 品牌:
- Pot Noodle
- 广告公司:
- adam&eveDDB
Beat Box
- 品牌:
- Pot Noodle
- 广告公司:
- adam&eveDDB
Baby
- 品牌:
- Pot Noodle
- 广告公司:
- adam&eveDDB
Nom Nom
- 品牌:
- Pot Noodle
- 广告公司:
- adam&eveDDB