| 标题 | Pina Colada |
| 广告公司 | AMV BBDO |
| 广告战役 | Tech for the life you dream of… |
| 广告主 | PC World |
| 品牌 | Currys PC World |
| 首次发布日期 | 2015 / 3 |
| 行业领域 | 计算机、掌上电脑和计算器 |
| 广告口号 | tech for the life you dream of |
| 剧情简介 | AMV BBDO launched a new campaign for Currys PC World entitled “Tech for the life you dream of…” |
| 哲学 | In “Pina Colada” (featured above) a woman fantasizes about using her refrigerator’s ice maker for a variety of exotic cocktails. After a musical fantasy sequence, however, she is interrupted by a very different reality. The spot ends with the line “Tech for the life you dream of*” followed by “*and the one you live.” Other ads in the campaign follow the same humorous fantasy/reality approach, depicting a father who imagines himself as a top chef but whose son requests something a bit simpler than he’d imagined for dinner and a child entertainer who wishes he was in a metal band. |
| 媒体类别 | 电视 |
| 长度 | |
| Directors | The Bobbsey Twins From Homicide |
| 执行创意总监 | Alex Grieve |
| 执行创意总监 | Adrian Rossi |
| 制片 | Andrew Studholme |
| 制作公司 | Blink London |
| 执行制片 | James Bland |
| 广告公司制片 | Polly Lowles |
| 创意总监 | Clark Edwards |
| 摄影指导 | Christopher Sabogal |
| 剪辑师 | Ed Cheeseman |
| 后期制作 | The Mill London |
| 文案 | Clark Edwards |
| Agency Planner | David Edwards |
| Agency Planner | Sarah Sternberg |
| TV Producer | Polly Lowles |
More Work
SEE ALLFirst Kiss
- 品牌:
- Burger King
- 广告公司:
- BBH
Surprise
- 品牌:
- Burger King
- 广告公司:
- BBH
Fishing
- 品牌:
- Burger King
- 广告公司:
- BBH
Life With More Chances
- 品牌:
- Paddy Power
- 广告公司:
- BBH
GIRLvsCANCER 4
- 品牌:
- GIRLvsCANCER
- 广告公司:
- BBH