标题 | Night glow |
Brief | The teeth are so white that they light up all the time.Remember when you were a child? Putting a flashlight under your fingers so they turn orange?The challenge of this ad was to recreate the same color in the mouth of the model.We actually put a small but very strong flashlight in her mouth. She had to move the flashlight with her tongue to light up the whole mouth. We took pictures of every angles and made the final picture. So the color her mouth is actually real. |
广告公司 | MK Norway |
广告战役 | Night glow |
广告主 | Åsane Tidende |
品牌 | Eurodent |
首次发布日期 | 2019 / 4 |
行业领域 | 保健与医药产品 |
广告口号 | Experience brightness 24/7 |
剧情简介 | The teeth are so white that they light up all the time. Remember when you were a child? Puting a flashlight under your fingers so they turn orange? The challenge of this ad was to recreate the same color in the mouth of the model. We actually put a small but very strong flashlight in her mouth. She had to move the flashlight with her tongue to light up the whole mouth. We took pictures of every angles and made the final picture. So the color her mouth is actually real. |
哲学 | Showing the brightness of the teeth. |
问题 | The teeth are so white that they light up all the time. Remember when you were a child? Puting a flashlight under your fingers so they turn orange? The challenge of this ad was to recreate the same color in the mouth of the model. We actually put a small but very strong flashlight in her mouth. She had to move the flashlight with her tongue to light up the whole mouth. We took pictures of every angles and made the final picture. So the color her mouth is actually real. |
媒体类别 | 报纸 |
Creative director | Doffen Trellevik |
文案 | Cédric Luceau |
Art director | Cédric Luceau |
Art director | Reza BEHNAM |
Typographer | Reza BEHNAM |
摄影师 | Francisco Muñoz |
Retoucher | Francisco Muñoz |