标题 | Bed #1 |
广告公司 | Mercado McCann |
广告战役 | Beds |
广告主 | Sommiercenter |
品牌 | Sommiercenter |
首次发布日期 | 2018 / 4 |
行业领域 | 室内家具 |
广告口号 | Stop to sleep, then drive. |
剧情简介 | Driving while being tired is very dangerous. Sommiercenter wanted to raise awareness about this issue by urging drivers to find a place they can rest so they can drive once again in optimal conditions. The ads metaphorize the feeling of sleep driving, a very dangerous thing to do because it takes our focus from the most important thing in front of us: the road. |
媒体类别 | 杂志 |
首席创意官 | Martin Mercado |
执行创意总监 | Diego Tuya |
执行创意总监 | Dario Rial |
创意总监 | Nicolas Ochoa |
创意总监 | Nicolas Massimino |
美术指导 | Pablo Cominetti |
文案 | Juan Ignacio Goldsztein |
客户总监 | Agustín Coste |
制作公司制片 | Agustin Borgognoni |