标题 | The Healthy Map |
广告公司 | Publicis Conseil |
广告战役 | The Healthy Map |
广告主 | Carrefour |
品牌 | Carrefour X Fortnite |
Posted | 7月 2021 |
行业领域 | 百货公司、超市 |
剧情简介 | Carrefour is launching on Fortnite with The Healthy Map: the first creative map that allows gamers to regain life only by eating healthy. On Carrefour's "Healthy Map", players can heal themselves exclusively with fruits, vegetables and fish, where they usually use healing kits and potions to recover health points. This is an opportunity for the retailer to unite a new target group, gamers, around the food transition. |
媒体类别 | 互动 |
长度 | |
Account Management Team | Andréa Bastianelli |
Account Management Team | Pascale Beyssier |
Account Management Team | Marie Wallet |
创意团队 | Morgan Carrio |
创意团队 | Edgar Heusch |
创意团队 | Jean-François Goize |
创意团队 | Marco Venturelli |
Strategist | Lydia Tamarat |
Strategist | Christophe Defaye |
Social Media Team | Shems Chqoubi |
PR Agency | CTZAR |
Account Management | Mayssam Kaado |
Account Management | Marie-Charlotte Mathieu |
Account Management | Camille Olivier |