| 标题 | Melody Gardot |
| 广告公司 |
Publicis Conseil
|
| 广告战役 |
Renault quality that you can hear
|
| 广告主 |
Renault
|
| 品牌 |
Renault
|
| 首次发布日期 |
2011 / 2
|
| 产品 |
PMU
|
| 行业领域 | 轿车
|
| 广告口号 | Drive the change |
| 剧情简介 | Melody Gardot is the centrepiece of an exciting European campaign encompassing TV appearances, the press, a digital feature and, for the ultimate fanfare, the ‘Live Orchestra’ event, with a private concert by the singer. |
| 问题
| Since 2008 Renault has been working with Bose® to offer its customers the joys of exquisite sound in Renault cars. Keen to move this partnership forward, Renault is launching the limited Bose® Edition series in the Megane, Laguna, Scenic and Koleos ranges.Designed and developed specifically for the interior of each model, the Bose® sound systems produce a natural, authentic sound so you can appreciate every musical nuance and enjoy a level of sound quality as close to a live performance as you can imagine, both in the front and the back of the vehicle. |
| 媒体类别 |
电视
|
| 市场 | 奥地利, 法国, 德国, 葡萄牙, 斯洛文尼亚, 西班牙 |
| 制作公司 |
Intersection
|
| 客户总监 |
David Dechaume
|
| Sound Producer |
Boris Marcus
|
| Sound Producer |
Laurent Favard
|
| 制片 |
Amy Appleton
|
| 广告经理 |
Pascal Drai
|
| 制作公司 |
Pierre Marcus
|
| 制作公司 |
Timothé Rosenberg
|
| 导演 |
Chris Palmer
|
| 客户总监 |
Eleonore Mabille
|
| 文案 |
Marc Rosier
|
| 美术指导 |
Jean Marc Tramoni
|