| 标题 | Smoke detector |
| 广告公司 | Comed |
| 广告战役 | The smoke detector looks after you |
| 广告主 | Ministry of Home Affairs / CGDIS |
| 品牌 | Ministère de l'Intérieur |
| 首次发布日期 | 2018 / 6 |
| 行业领域 | 公共安全、保健及卫生 |
| 广告口号 | smoke detector |
| 剧情简介 | To make the population of Luxembourg aware of the importance of smoke detectors, a campaign has been created featuring a fireman suspended from the ceiling to embody the smoke detector. “Looking after you: the smoke detector.” Indeed, in case of smoke, the detector is the shortest route between the homes and the emergency services. |
| 哲学 | To make the population of Luxembourg aware of the importance of smoke detectors, we have created a campaign featuring a fireman suspended from the ceiling to embody the smoke detector. “Looking after you: the smoke detector.” Indeed, in case of smoke, the detector is the shortest route between the homes and the emergency services. |
| 结果 | Popular campaign in Luxembourg. Was elected best campaign 2018 in Luxembourg by Media Marketing (http://www.mediamarketing.lu/news-fr-36743-cgdis-best-campaign-2018). |
| 媒体类别 | 电视 |
| 长度 | |
| 更多信息 | https://www.rauchmelder.lu/fr |
| Creative / Art Direction | Charles Nilles |
| 文案 | Anne-Sophie Boeuf |
| Account Management | Thierry Wunsch |
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