| 标题 | Bird |
| 广告公司 | M&C Saatchi Group |
| 广告战役 | Muck In4 Life - DEFRA |
| 广告主 | Department for Environment |
| 品牌 | DEFRA |
| 首次发布日期 | 2009 / 7 |
| 产品 | Muck in 4 Life |
| 行业领域 | 环境与生态问题 |
| 广告口号 | Kids driving cuckoo? Get them on a bird safari |
| 问题 | To re-position conservation volunteering from bering something "greenies" give up their free time for, to being a fun and adventurous activity families can get involved in this summer |
| 媒体类别 | 平面 |
| 广告经理 | Emma Kiddle |
| 文案 | James Lowther |
| 文案 | Alex Bingham |
| 美术指导 | Bill Gallacher |
| 美术指导 | Conrad Swanston |
| 客户企划 | Emma Batho |
| 插图画家 | Astroman |
| 客户经理 | Caroline Voller |