标题 | The Last Photo |
广告公司 | adam&eveDDB |
广告战役 | The Last Photo |
广告主 | Campaign Against Living Miserably (CALM) |
品牌 | CALM |
首次发布日期 | 2022 / 6 |
行业领域 | 慈善机构、基金、志愿者 |
剧情简介 | 50 smiling portraits were unveiled on London’s busy South Bank, while ITV broadcast the heartbreaking truth that these portraits were in fact the last photos of people who died by suicide. The campaign kickstarted a national conversation about the true nature of suicide, achieving 1.6 billion impressions, triggering a rise in online conversations around suicide rose by 33%. |
媒体类别 | 互动 |
长度 | |
Soundtrack | “Bring Me Sunshine” by Beth McCarthy |
音效 | Wave Studios |
剪辑公司 | Final Cut |
制作公司 | Rogue Films |
首席创意官 | Richard Brim |
执行创意总监 | Ant Nelson |
执行创意总监 | Mike Sutherland |
创意团队 | Andy Clough |
创意团队 | Richard McGrann |
Head of Production | Ben Sharpe |
Head of Production | Jack Bayley |
Integrated Producer | Amy Simmons |
Assistant Integrated Producer | Richard Bailey |
Assistant Integrated Producer | Scarlett Rudd |
设计师 | Scott Silvey |
制作公司 | Cain&Abel |
导演 | Max Fisher |
DP | Jim Joliffe |
执行制片 | Carmen De Witt |
Assistant Producer | Jake Parker |
音频工程师 | Parve Thind |
音频工程师 | Jeff Smith |
Sound Producer | Beth Tomblin |
剪辑师 | James Rosen |
着色 | Rascal |
Colorist | James Bamford |
Color Producer | Jai Mhach Durban |
后期制作 | James Ireland |
Motion Graphics | Ed Christie |
音乐 | Radford Music |
Music Supervision | James Radford |
音乐制作人 | Morgan Pochin |
音乐制作人 | Ben Robbins |
Music Publishing | Chester Music |
Music Publishing | Campbell Connelly & Co |