| 标题 | Fun Religion |
| 广告公司 | Scholz & Friends Hamburg GmbH |
| 广告战役 | A Better World - Becks Modelling Clay |
| 广告主 | Becks Plastilin |
| 品牌 | Becks |
| Posted | 3月 2009 |
| 产品 | Modelling Clay |
| 行业领域 | 文化、休闲及体育 |
| 剧情简介 | Becks Plastilin is one of Europes biggest modelling clay developers but isnt well known among parents because of global competitors like Hasbros Playdoh. The brief for Scholz & Friends was to communicate to young and modern parents that Becks Modelling Clay is a product that supports your childs creativity. The print advertisements featured here present traditional enemies expressing friendship. |
| 媒体类别 | 平面 |
| 首席创意官 | Matthias Schmidt |
| 创意总监 | Gunnar Loeser |
| 摄影师 | Bernd Westphal |
| 模型制作 | Anna Gawrilow |
| 文案 | Philipp Cerny |
| 创意团队 | Marius Koopmann |
| 创意总监 | Markus Daubenbüchel |
| 创意总监 | Stefanie Voelzow |
| 执行创意总监 | Stefan Setzkorn |