| 标题 | Air Conditioners |
| 广告公司 | Y&R Santiago |
| 广告战役 | Air Conditioners |
| 广告主 | Columbia Sportswear Company |
| 品牌 | Columbia |
| Posted | 1月 2009 |
| 行业领域 | 企业传播 |
| 广告口号 | The air cooling your home is heating the world. |
| 广告口号 (原始语言) | El aire que enfria tu hogar. Calienta el mundo. |
| 剧情简介 | Columbia Sportswear Company has sponsored a warning to Santiago residents with an outdoor advertisement challenging the use of air conditioners. A banner held against an apartment block wall shows a man and his child struggling to cope in a flood. Air conditioning units project through the art work. El aire que enfria tu hogar. Calienta el mundo is translated in English as The air cooling your home is heating the world. |
| 媒体类别 | 户外广告 |
| 执行创意总监 | Tony Sarroca |
| 创意总监 | Alvaro Becker |
| 文案 | Alvaro Becker |
| 美术指导 | Fabrizio Capraro |
| 美术指导 | Renzo Vaccaro |
| 摄影师 | Felipe Hernandez |
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- 品牌:
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- 广告公司:
- Shackleton Group
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- 品牌:
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- 广告公司:
- Shackleton Group
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- 广告公司:
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- 品牌:
- Fundación Vicente Ferrer
- 广告公司:
- Shackleton Group