| 标题 | Thanks for the extra break, Sir |
| 广告公司 | Wunderman Thompson UK |
| 广告战役 | Thanks for the extra break, Sir |
| 广告主 | Nestlé |
| 品牌 | KitKat |
| 首次发布日期 | 2023 / 5 |
| 行业领域 | 巧克力 |
| 广告口号 | Have a break, have a KitKat |
| 哲学 | KitKat is taking its iconic “Have a break” tagline to the nation this weekend, with a campaign to mark the coronation thanking the king for the extra break. The ad features a three-finger KitKat, along with the subline “Thanks for the extra break, Sir”. The ad nods to the upcoming King’s Coronation and thanking him for the extra bank holiday. The ad will also feature the “Have a break, have a KitKat” tagline, reinforcing the brand’s message of encouraging people to have a break. Created by integrated marketing agency Wunderman Thompson UK, these will appear across national newspapers and meta platforms. Friday 5 May and throughout the bank holiday weekend. |
| 媒体类别 | 社交媒体 |
| 长度 | |
| 执行创意总监 | Tom Drew |
| Programme Director | Danny Bayliss |
| Senior Art Director | Lucy Harrison |
| Senior Copywriter | Emma Gallagher |
| Senior Account Director | Alex Moore |
| Business Director | Sam Brooks |
| Executive Strategy Director | Neil Godber |
| Senior Strategist | Katie Mulligan |
| Senior Designer | Jamie Green |
| Lead Production Designer | Nick Firth |
| 剪辑师 | James Firth |
| Head of Art & Design | Guy Sexty |
| 媒介公司 | ZenithOptimedia |
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